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ALISON X MAQU
Helsinki Fashion Week '20
The collaboration between "traditional" and "3D" designer was a key component of this fashion week. In order to grow with one another.
I collaborated with the talented mArisa from maqu. The berlin-Peru based sustainable designer, to digitize and innovate here 2020 live lines collection.
sampling and final products = all digital
@by_maqu
![MaquXAlison HFW'20_5.png](https://static.wixstatic.com/media/8f3e56_b2c36fa148a1401da851b665fbbca5cc~mv2.png/v1/fill/w_498,h_882,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/MaquXAlison%20HFW'20_5.png)
Co-created look
Co-created look process
![maqu spider bracelet.jpg](https://static.wixstatic.com/media/8f3e56_ddc022acc5774f4fb4abee5eac1bfa43~mv2.jpg/v1/fill/w_600,h_600,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/maqu%20spider%20bracelet.jpg)
DIGITal accessories: Araña y colibri
collaboration process: to understand the brand better, I digitized some earlier work of maqu. to get a feel and feedback on my role in the collaboration.
![3.jpg](https://static.wixstatic.com/media/8f3e56_8ae9188ea1534316b2da66a5bf59db7d~mv2.jpg/v1/fill/w_600,h_424,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/3.jpg)
![2.jpg](https://static.wixstatic.com/media/8f3e56_54823ec00d1f4d99ac81b1164b2792f4~mv2.jpg/v1/fill/w_600,h_424,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/2.jpg)
![ponchoxali_6_edited.jpg](https://static.wixstatic.com/media/8f3e56_71d5e8d86a2d48de8c3bd3d85ddbfcbd~mv2.jpg/v1/crop/x_2,y_249,w_1496,h_978/fill/w_798,h_522,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ponchoxali_6_edited.jpg)
Alison X maqu HFW'20 Livestream on twitch: designer in residency programme
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